A Simplifile update: New look, new brand, same mission

By: Jason Miley, Senior Director of Product Management, Simplifile by ICE Mortgage Technology

Our brand may be changing, but our commitments are unwavering.

For more than 20 years, Simplifile® has been on a mission to electronically connect people, technologies, and data in the mortgage process. Over the years, we’ve focused our efforts on providing the best electronic recording service tailored to our customers’ needs, and we’ve securely eRecorded nearly 150 million land records and documents to date.

We have accomplished a lot as Simplifile, and our focus on digitizing the closing and post-closing process for U.S. mortgages is as strong as ever. In 2019, we were acquired by ICE (NYSE:ICE), a global data, technology, and market infrastructure company that designs, builds, and operates digital networks to connect people to opportunity. And in 2020, we officially became part of ICE Mortgage Technology™, a division of ICE, along with Encompass® and MERS®.

As Simplifile® by ICE Mortgage Technology™, we have an exciting opportunity to expand our reach and offer a truly differentiated digital platform that provides a comprehensive end-to-end workflow, from origination to final settlement, in one digital mortgage ecosystem.

So even though our brand and logo look different when you login to your account, visit our website, or see us at an event, we remain dedicated in our mission to provide our customers with a secure, collaborative platform that enables counties, settlement agents, lenders, and servicers to be as “e” as they want to be.

What’s next for Simplifile?

The past couple of years have been busy ones across the mortgage industry, but that hasn’t stopped us from continuing to innovate, deliver, and stay on course in order to drive transformation in the mortgage industry. We remain steadfast in our mission to help companies navigate the mortgage transaction and achieve a streamlined, simplified user experience.

Just this week, we announced the availability of Simplifile eSign Events. Simplifile eSign Events provides a new, consumer-friendly way to eSign, where you can easily facilitate remote electronic signings for notarized and non-notarized documents thanks to our eSign technology and eRecording capabilities within Simplifile. Check out the Simplifile eSign Events page to learn more.

There are a lot of exciting things to come, and we’re looking forward to the future. It’s been incredible to be a part of this evolution and work together with the broader ICE Mortgage Technology team to meet new borrower demands, support the evolving needs of our customers, and deliver on our promise to simplify the mortgage loan process.

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